Hi, I’m Riley.

I’ve always been fascinated by the power of storytelling, and how the right message, told in the right way, can build genuine connections between people and brands. That’s why I fell into marketing: it lets me help brands tell their stories in a way that resonates with real people.

Over the past few years I’ve built a versatile skill set agency-side and in-house, from crafting email campaigns to optimising websites. At Corporate Travel Management I learned the travel industry and grew passionate about it, which sparked a backpacking trip across Europe, North Africa and Asia, and plenty of surfing, hiking and time outdoors along the way.

This site is part portfolio, part travel journal: a space for my thoughts, experiences and insights across both marketing and life. Start with the journal, or see the photos.

I also take on the occasional freelance project when it’s a good fit. If you’ve got one in mind, say hello.